WHY MIZU

A HIGHER STANDARD
MISSION
PROTECTING WHERE WE PLAY

It all started with less noble thoughts in mind. At Mizu, we’re serious fun-lovers! We snowboard, skateboard, ski, surf, swim, paddle, camp, take photos, climb mountains, go on adventures, make videos and, simply said, have a lot of fun outside. Our adventures have brought us to some of the most beautiful places on earth, but have sadly shown us some ugliness too. We’ve seen piles of plastic bottles stacked on a beach in Nicaragua during low tide, just waiting for high tide to come and take them out to sea, and we’ve seen an empty single-use water bottle blow and bounce across an otherwise pristine powder field in Alaska. After some time, we decided we’d seen enough.

So one day, several years ago, Mizu coined the phrase Protecting Where We Play. It became our company mantra and encompasses not only our passion for having fun, but the equal passion we have for making sure we leave the beautiful places we travel to just that. Beautiful.

By simply buying a Mizu and bringing it with you on your travels, mall coffee runs, and even in the car, you, our friend, are Protecting Where We Play. Every time you use your Mizu instead of a single-use product, you do it again. What’s more, Mizu supports a variety of environmental and humanitarian charities that are committed to Protecting Where We Play. If you are reusing instead of single-using, if you are picking up plastic on your beach walks, if you give back by supporting charities, and, oh yes, if you also like to have fun, you too are Protecting Where We Play and Mizu is the brand for you.

QUALITY

Mizu’s commitment to the environment is matched only by our commitment to making the highest quality, most durable products on the market. We are a mix of professional athletes, outdoor photographers, adventurers, engineers and designers that have been developing various outdoor hard goods equipment for years. In the past we’ve developed products, such as snowboard bindings, where a rider’s life depends on quality and durability and we’ve applied this “life depends on it” philosophy to our Mizu products. From the materials we use to the design innovations and colors and graphics, we run all of our products through rigorous real-life tests to ensure your Mizu works when you need it most. Our advocates push our products to their limits time and again. The results speak for themselves.

PRODUCT SPECIFICS

VACUUM INSULATED

Mizu’s V Series products are double walled and vacuum-sealed. This process creates an airtight chamber between two walls of stainless steel: the double wall creates the chamber and the vacuum seal ensures that it is airtight. The barrier creates a protective layer between the outside world and the inside contents so drinks stay hot for up to 12 hours or cold for up to 24 hours.

STAINLESS STEEL

All stainless steel is not created equal. Mizu uses only the highest quality 18/8 food grade stainless steel, meaning, our steel has 18% chromium and 8% nickel. This perfectly balanced mixture leaves no metal taste and is the same material found in most commercial kitchens today because it is durable, easy-to-clean and corrosion resistant. Stainless steel is a safe healthy option because no chemicals migrate to foods and beverages – not so for plastic or aluminum. It’s also a great material in terms of its footprint on the environment: steel is the world’s #1 recycled material (other than precious metals) with roughly 25% of all steel today coming from recycled sources.

BOROSILICATE GLASS

Most glass bottles on the market are made with standard glass but Mizu knows our customers need a hardier product than that, so we stepped up by using borosilicate glass throughout our line. Borosilicate glass is far more durable and much more resistant to temperature fluctuations, so although it’s still glass and will break more easily than steel, it is much stronger than standard glass found in most other bottles. Borosilicate glass’ best feature is its temperature resistance, which means you can boil water in a Mizu glass in the microwave or on your camping stove.

PRODUCT INNOVATIONS

SOFT TOUCH

One of Mizu’s early innovations and product differentiators is our exclusive Soft Touch finish. Often imitated but never duplicated, our Soft Touch finish is somewhere between a matte and a gloss finish, that provides a more confident grip and a feeling that can only truly be appreciated by holding in your hand.

THE G7

Mizu’s G7 glass bottle has a highly innovative design allowing for it to be used as a drinking glass or a water bottle. This feature also allows for easy cleaning and makes the bottle compatible with all other Mizu caps such as the sport cap. Besides the versatility and convenience of the design, the materials we use add another layer of performance. The borosilicate glass and protective silicone sleeve allow for either ice cold or boiling hot water temperatures. The Mizu G7 is truly one-of-a-kind and a must have in your hydration quiver.

QUALITY

Mizu’s commitment to the environment is matched only by our commitment to making the highest quality, most durable products on the market. We are a mix of professional athletes, outdoor photographers, adventurers, engineers and designers that have been developing various outdoor hard goods equipment for years. In the past we’ve developed products, such as snowboard bindings, where a rider’s life depends on quality and durability and we’ve applied this “life depends on it” philosophy to our Mizu products. From the materials we use to the design innovations and colors and graphics, we run all of our products through rigorous real-life tests to ensure your Mizu works when you need it most. Our advocates push our products to their limits time and again. The results speak for themselves.

PRODUCT SPECIFICS

VACUUM INSULATED

Mizu’s V Series products are double walled and vacuum-sealed. This process creates an airtight chamber between two walls of stainless steel: the double wall creates the chamber and the vacuum seal ensures that it is airtight. The barrier creates a protective layer between the outside world and the inside contents so drinks stay hot for up to 12 hours or cold for up to 24 hours.

STAINLESS STEEL

All stainless steel is not created equal. Mizu uses only the highest quality 18/8 food grade stainless steel, meaning, our steel has 18% chromium and 8% nickel. This perfectly balanced mixture leaves no metal taste and is the same material found in most commercial kitchens today because it is durable, easy-to-clean and corrosion resistant. Stainless steel is a safe healthy option because no chemicals migrate to foods and beverages – not so for plastic or aluminum. It’s also a great material in terms of its footprint on the environment: steel is the world’s #1 recycled material (other than precious metals) with roughly 25% of all steel today coming from recycled sources.

BOROSILICATE GLASS

Most glass bottles on the market are made with standard glass but Mizu knows our customers need a hardier product than that, so we stepped up by using borosilicate glass throughout our line. Borosilicate glass is far more durable and much more resistant to temperature fluctuations, so although it’s still glass and will break more easily than steel, it is much stronger than standard glass found in most other bottles. Borosilicate glass’ best feature is its temperature resistance, which means you can boil water in a Mizu glass in the microwave or on your camping stove.

PRODUCT INNOVATIONS

SOFT TOUCH

One of Mizu’s early innovations and product differentiators is our exclusive Soft Touch finish. Often imitated but never duplicated, our Soft Touch finish is somewhere between a matte and a gloss finish, that provides a more confident grip and a feeling that can only truly be appreciated by holding in your hand.

THE G7

Mizu’s G7 glass bottle has a highly innovative design allowing for it to be used as a drinking glass or a water bottle. This feature also allows for easy cleaning and makes the bottle compatible with all other Mizu caps such as the sport cap. Besides the versatility and convenience of the design, the materials we use add another layer of performance. The borosilicate glass and protective silicone sleeve allow for either ice cold or boiling hot water temperatures. The Mizu G7 is truly one-of-a-kind and a must have in your hydration quiver.

BRAND

At Mizu, we look at ourselves more as a family than as a company, and we feel that anyone that buys one of our products is instantly a member of our crew. Mission and product quality are paramount, but so is having fun. Yes, our products are designed with your health, the environment, quality, and durability in mind, but we never forget the good times.

We offer more cap color options than any other brand on the market so you can mix and match to create your own unique Mizu. We follow the many wild adventures of our founders and advocates and share them as Mizu Missions. We work hard, we play hard and we inject this passion into our brand. Come share the journey with us on Instagram @mizulife.

Once your Mizu product is in your hands, you’re in the family…and our family is fun as hell!

ENJOY THE JOURNEY. LEAVE NOTHING BEHIND.